FUNCTIONAL BUSINESS OBJECTIVES (FBOs):
- Manage and deliver daily content that tap into trending or soon-to-be-trending topics in subject field, ensuring content is well written, engaging, accurate, produced on/ below budget and published on time.
- Maintain CALIPSO’s quality standard and consistency across media types and web platforms and drive increased traffic and brand visibility.
REPORTS TO: Managing Editor
KEY RESPONSIBILITIES & CRITICAL DRIVERS
A. 60% Content Creation and Management
- Write, edit and produce timely, clickable, precise, written-through lifestyle-journalism stories and multimedia content based on trending topics, using own research and as assigned.
- Responsible for taking consumer-targeted content from concept to publication by overseeing a diverse team of writers and freelance contributors who can produce diverse multimedia stories.
- Manage the schedules for content publishing and updates on the website.
- Build and cultivate a network of high-profile freelance writers, experts, influencers to collaborate with CALIPSO.
- Ensure all published content meets quality standards, published on time and produced on/below budget.
- Working with the Marketing Team to understand and effectively use data (search and social) as a starting point for editorial content development.
- Work with Managing Editor and writers to conceptualize, plan and execute editorial plan.
- Liaising with other in-house teams, photographers, designers and production staff to negotiate and monitor timescales for stages in the publishing process.
- Monitor and report on web presence, traffic, observations, trends and recommendations.
B. 40% Team Management & Training
- Manage a team of Team Leads, Writers and Interns, providing training, support and creative direction to meet 100% content target.
- Identify and implement relevant training program to coach the team to be more effective in completing work and stay ahead of the trend in the market.
- Build the team of A players that strive to deliver inspiring, accurate, actionable and original content that helps CALIPSO to become the most qualitative and engaging source of lifestyle-oriented information and multimedia.