URGENT/ Gấp Assistant Brand Manager

** REPORTS TO: Brand Manager
** FUNCTION: Commercial
** LOCATION: HCMC
** PURPOSE STATEMENT: Support Brand Manager in building Ariston core brand in Vietnam
** DIMENSIONS:
Number of staff: 1
Direct reporting: Assistant Brand Manager
** RESPONSIBILITIES:
- Support BM in all ATL activities relating to advertising, media investment
• Assist BM in developing or adapting relevant brand message to deploy in Vietnam market
• Implements brand communication activities (both ATL + BTL) including TV/Digital/OOH/PR and - - - - -
- Print/Activation
• Work closely with agencies/ supplier to propose & execute brand communication activities
• Coordinate with product team on new product project or product proposition analysis
• Monitor the timeline & key activities to support the launching plan
• Coordinate with TMKT team in developing master design for POSM materials, Display tool for supporting both traditional and modern trade channel
• Monitor competitor ATL activities, key campaign investment
• Mange & tracking the ATL budget by monthly review & internal system
- Support BM in market intelligent activities
• Support BM in managing and analyzing external research projects such as MT tracking, Retail audit, Annual Brand tracking and ATL post evaluation, other dedicated research
• Support BM in closely monitoring and analyzing internal sales volume, market share trends

i. Context/Environment:
Water heater is a fast growing category in Vietnam market. As a dominant market leader, we need to sustain our market leadership in our core markets as well as expanding our business and brand equity to other new potential markets and product platforms.
ii. Knowledge, Experience Required:
• University Degree with Marketing Background is an advantage;
• At least 2 years in Brand Marketing, Advertising/ Media agency, Market Research in International companies;
• Strong business mindset, analytical power and good communication
• Passion to growth and strong time management skill to work in a changeable environment, manage workload and multiple projects
• Open-minded, practical creativity and result-oriented
• Excellent of English & Vietnamese
iii. Success attributes:
• Project management skills
• Communication skills (written and oral)
• Creativity
• Analytical and problem solving skills
• Result orientation
• Persuasiveness and tenacity to sell ideas
iv. Working Relationships:
- Internal: After-Sales Manager, Commercial General Manager, Marketing Director/ MKE, CFO, Production Manager, Logistics, Product Marketing Manager, Procurement Manager
- External: Distributors, Retailers, Local Authorities, Advertising/ Media agency

- Lương tháng 13
- Bảo hiểm tai nạn 24/7
- Du lịch hàng năm

Nhà máy Ariston Thermo, D3 Khu công nghiệp Tiên Sơn, Bắc Ninh
Công ty TNHH Aristo Thermo Việt Nam tuyển thực tập sinh Phòng Cải tiến sản xuất Với 100% vốn đầu tư của tập đoàn Ariston Thermo Italia, Công ty TNHH Ariston Thermo Việt Nam là công ty hàng đầu trong lĩnh vực sản xuất sản phẩm nhiệt gia dụng và máy nước nóng lạnh. Thành lập tại Việt Nam từ năm 2004, Ariston Thermo Việt Nam ngày càng lớn mạnh với nhà máy tại Bắc Ninh có quy mô lớn thứ 2 Châu Á của tập đoàn.

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